All of the discussion about the Loew’s King Theatre groundbreaking led to a lot of conversation here at THS Headquarters.
Here’s why: We have a lot of things from the Loew’s organization. We’re also thrilled about the coverage the groundbreaking is getting.
Based on that, we wanted to share with you the September 27, 1954 Loew’s Theatres’ Movie News Letter (No. 228) entitled: ON GETTING PIECES IN THE PAPERS …
“Take it from us, this is becoming a public relations world. Nations, industries, our own government — yes, even newspapers hire press agents to get over their messages to the waiting world…” (Click on each of the images to bring up a large image for your reading pleasure.)